The article explores the idea of dark data, what it constitutes, and why it is important for businesses and data management strategies. It delves into the types of data that often go unutilized and the potential insights that can be gained from them.

What is Dark Data?

The basic definition of dark data is data that has been collected, but is unstructured and, therefore, not currently being used. It is data that has been continuously collected and stored, but has…

What is Dark Data? – Jill Platts – Medium

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