The article explores how marketers are increasingly using social justice themes as a tool to appeal to consumers. It dives into the nuances of how companies leverage societal issues, like racial equality, to market products, and the implications this trend has on genuine social justice efforts.

How marketers are exploiting social justice to sell white guilt.

The Cosmetic Class

Applying the wisdom of Marshall McLuhan applied to our image-obsessed society.

The Instagram Generation – Medium

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